Heat oil in a pan over medium-high heat. Add rice. Cook rice, stirring constantly, for several minutes, until rice begins to turn a golden color.
In a blender, add water, tomatoes, garlic, tomato paste and the rest of the herbs and spices. Blend.
Reduce heat and gently pour in the red liquid. Turn heat back up to medium-high, bring to a boil, then reduce to low and cover. Simmer for 20 minutes, or until all water has been absorbed.
Turn off heat, fluff rice then let sit, covered, for 5-10 minutes before serving.